When first hearing the title of the track most people would think of woman’s breast. Sophie Dros took a different turn. Instead of your typical hip hop and rap music videos were women are often objectified, she chose to feature men – the breast of plus-sized men, not only to confuse but also to amaze the audience.
The video kicks off with shots of oiled bodies, nipples, and even juggling and playing tennis with silicone stress boob-balls. The overall feeling of the music video should radiate freedom. Just like the song says; ‘let it breathe and let the tits out’. The video marks a statement. The silver lining; encouragement and body positivity.
The stage direction was to be a 100% yourself and to own what you got. Director Sophie Dros stated: ‘’There was such a good and positive atmosphere in the studio. I get that it’s difficult to put yourself out there – when you don’t fit ‘society’s ideal body standards’, but these men went for it, like a boss. It felt like a birthday party, we were throwing with water balloons and drinking champagne. It’s a humoristic video with an important message. I wonder if this video will be censored, if it were women covered in oil, having a pillow fight and letting their tits out, the video would get censored.’’
At Czar Amsterdam Sophie Dros once again showed that her work is far beyond the normative boxes of society. Sophie’s work is quite provocative, she rethinks standardized genres to make commercial work or music videos that stand out. She works on themes that are rather politically incorrect. The rise of female filmmakers in this genre is important for Sophie.