Editor Christopher Huth has joined the staff of bicoastal Union Editorial. Known for affecting stories that span the spectrum of human emotion, Huth edited AICP Best in Show honoree “Dear Sophie” for Google Chrome via BBH and Google Creative Labs, and 2016 Cannes Direct Gold Lion-winner Pantene “DadDo” via Grey, directed by Pam Thomas. He recently completed anthem spots for Tempurpedic (via Hill Holliday, directed by Josh Taft) and USPS (via McCann, directed by Henry Alex Rubin), as well as a short film for Chicco (via Mullen, directed by John X. Carey). Huth comes over from Wax, having begun his career at Lost Planet.
“When looking to expand our roster, we naturally seek out amazing talent, but Chris had something special. I knew he would be a great fit, because of his warmth and charm,” said Union Partner/Executive Producer Caryn Maclean. “We pride ourselves on the outstanding group of people we have put together. Union is a unique place. Everyone works together, and collaboration is a big part of what we do. I am really fortunate to be able to surround myself with people I like and respect. I felt that way about Chris instantly.”
“Union has built a fantastic team ready to take on the creative and technical challenges that the industry loves to throw our way as it reinvents itself every six months,” Huth observed. “There are no more offline edits anymore - design and visual effects can play as big a role in spots as music does - and Union's graphics team is unrivaled. Plus, they have a cute dog in the office.”
Graduating in 2006 with a BA from the University of Michigan’s Department of Screen Arts and Cultures, Huth began his studies as a chemistry major. “I hated sitting in dark rooms, so I abandoned the lab for the edit bay,” he joked. In fact, Huth’s path would lead him through other creative pursuits before taking his seat in the bay: he spent a year as a House Fellow at Villa Guicciardini in Florence, Italy, and another year as Resident Curator at UnionDocs in Brooklyn, NY. Huth honed his craft at Lost Planet under Hank Corwin. Among his first opportunities was the aforementioned “Dear Sophie.” Another Google piece, “Demo Slam,” directed by Tim Abshire via Johannes Leonardo, won a Gold Lion for Film at Cannes, as well as Gold and Silver Clios, in 2011. Huth counts AT&T “It’s not Complicated” (BBDO, Jorma Taccone, dir.) and HoneyMaid “Anthem” (Droga5, Martin+Lindsay, dirs.) among his favorite historical projects, and works frequently with directors Lisa Rubisch and David Frankham. In 2014, he edited VISA’s Olympics entry, “Faces”, via BBDO and directed by Sweetgrass.
“Every job is a puzzle,” said Huth. “To solve each one requires just the right mixture of technique, team and usually blind luck. The first two, anyway, Union has in spades."